Johannesburg, South Africa

Saturday, February 24, 2018

• What to bring
Notebooks, pens, thinking caps and social networking skills.

• Important to know
Attendees are welcome to join the event free of charge :)

Venue

University of Johannesburg, Faculty of Art, Design & Architecture
45 Bunting Rd, Cottesloe, Johannesburg, 2092
Auditorium
Program Schedule
08h30 - 09h00
Meet & greet

Have a cuppa and meet other attendees. 

09h00 - 09h10
Welcome and IA Today address

Jason Hobbs - Director of Human Experience Design and member of the IA Institute

09h10 - 09h30
Designing information architectures for social hope

Rennie Naidoo - Associate Professor at the University of Pretoria

09h30 - 09h50
Semantic Formations in Design Thinking

Jason Hobbs - Director of Human Experience Design

09h50 - 10h10
Laying the groundwork for good

Graham Fenn - UX Lead at Standard Bank

10h10 - 10h30
Turning the data inside out: towards a UX framework for Business Intelligence front-end applications.

Chrisna Jooste - UX Lead at Liberty's dHub

10h40 - 11h00
Tea

Time to stretch your legs and grab another cuppa...

11h00 - 11h20
Disembodied language: ethnography, interpretation and influence on user realities

Kate van Niekerk - Content Strategist & UX Researcher at Freethinking Business Consultants

11h20 - 11h40
The importance of context in creating a good IA

Sam Winfield - UX / UI Designer at Entelect

11h40 - 12h00
Pon Di Riddim: Dancehall and Design Systems

Chan Mukahanana - UI Lead at Freethinking Business Consultants

12h00 - 12h20
Empowering Zambian farmers with technology

Sidhika Sooklal & Luci Badenhorst at Praekelt Consulting

Speakers & Presenters
Rennie Naidoo
Rennie Naidoo
Associate Professor
University of Pretoria

Bio:

Rennie Naidoo is an Associate Professor (Informatics) at the University of Pretoria. Prior to embarking on an academic career, Rennie spent more than 15 years working in a number of IT projects implementing ERP, BI and e-commerce applications.

He currently teaches IT management and special topics in research methods. He researches key issues in IT value, IT use, IT ethics and IT human resources and education challenges.

Presentation title:

Designing information architectures for social hope

Description:

Designers of information architectures are witnessing extraordinary breakdowns and volatility in financial markets, climate change, race relations, religious relations, overpopulation, species extinction, deforestation, and tense international relations. The purpose of this presentation is to stimulate debate about the role of information architects in the midst of this polycrisis. The presentation will draw on the intellectual perspectives of Neil Postman, John Gray and Richard Rorty to appeal to information architects to reflect on the role they can play in building a more sustainable future.

Jason Hobbs
Jason Hobbs
Director of Human Experience Design
Human Experience Design

Bio:

Jason has been practising a combination of human-centred design, service design and user experience design since 1997. He is currently owner and director of Human Experience Design, a South African based PTY (LTD) company. He has been a part-time lecturer in the Multi-Media Department of FADA at the University of Johannesburg since 2008 and he conducts his academic research through this Department. Jason speaks regularly at both local and international design conferences of both a practitioner and academic nature.

Presentation title:

Semantic Formations in Design Thinking

Description:

This presentation will share research Jason has been conducting over the past year into the relationship between IA and Design Thinking.

 

Graham Fenn
Graham Fenn
Design Lead: Account Insights and Emerging Payments
Standard Bank

Bio:

Like most of the most of my colleagues, I became a UX through a series of fortunate events. After studying Multimedia I went on to become a Motion Graphic Designer, Flash Programmer and finally a UX designer. Luckily enough I've worked with some good people who have helped guide me and get to where I am. The external factors of my career development have been so helpful to me in my career, which is why I feel it's so important to pass the skills I've learned on to others. In Johannesburg, we have a vibrant and unique city with a whole lot of interesting design problems. I'm interested to see what role digital design will plan in in an often not so digital city.

Presentation title:

Laying the groundwork for good

Presentation description:

Anyone who has worked in software development can tell you how hard it can to navigate the gauntlet of obstacles thrown your way as we try to change the status quo. Seemingly minor changes have a big impact on the entire ecosystem.

As our industry matures, what have we learned creating an environment in which an idea can be successful? What work do we still need to do to grow our industry and solve some of our own big hairy problems?

 

 

Chrisna Jooste
Chrisna Jooste
UX Design Lead
Liberty's dHub

Bio:

Chrisna is the UX Design Lead at Liberty’s dHub. She has been actively involved in the field of UX for the past six years and has been working in information systems domain for since 2005. She holds a Masters in Science (Information Systems) and has also published Usability guidelines for Business Intelligence applications.

She currently leads the design of six agile squads in Liberty, her primary goal is to drive a consistent end-to-end user experience design process and validated experience output in dHub, including discovery, ideation, conception, detailed design, prototyping and validation across multiple products and areas. She works across multiple cross-functional product teams, influencing the creation of elegant, functional user experiences that facilitate the enablement of business impact (e.g., customer, employee, advisor engagement and productivity). She is also the organiser and host of the Think Design Meetup at Liberty.

She is passionate about interaction design and believes that technology should be a pleasure to interact with, enriching people’s everyday lives and value-adding to our businesses. She appreciates thoughtful design – her aim is to get things from fictional to functional, usable an enjoyable!

Presentation title:

Turning the data inside out: towards a UX framework for Business Intelligence front-end applications.

Description:

Numerous frameworks have been developed for representing and evaluating the user experience (UX) of digital systems. However, no UX framework representing business intelligence and specifically business intelligence dashboards could be found. This lack of frameworks institutionalized in practice is the gap addressed in the study. The context of the study is that of software development in an agile environment within the insurance industry.

Kate van Niekerk
Kate van Niekerk
Content Strategist & UX Researcher
Freethinking Business Consultants

Bio:

Kate is a UX Designer with an academic background in Social Anthropology. She has a special interest in issues of inclusive design and social justice in UX. Other passions include gifs, pugs and wine.

Presentation title:

Disembodied language: ethnography, interpretation and influence on user realities

Description:

Ethnography as a tool for UX research allows us a window into the world of our users and the meaning they make out of their everyday lived experiences. However, we also have the potential to misinterpret these insights through our own biases, and the power to push our users into the structures of language and classification that we design for them.

Sam Winfield
Samantha Winfield
UX Designer
Entelect Software

Bio:

I completed my BTech Multimedia in 2012 and am currently working as a UX designer at Entelect Software. I am passionate about human-centred design and creating interfaces that are user-friendly and enjoyable.

Presentation title:

The importance of context in creating a good IA

Description:

Context is hugely important in all areas of design and can be a make or break factor. This is especially the case in information architecture. There are many techniques and methods used by UX designers to establish the information architecture for a product but overlooking something as important as context can mean the difference between a successful product and a failure.

Sidhika Sooklal
Sidhika Sooklal
Head of UX
Praekelt Consulting

Bio:

Sid leads the User Experience team at Praekelt with a unique blend of skills perfectly suited to the business challenges of the modern digital landscape. With over a decade of experience in creating delightful, engaging and effective user experiences across a variety of digital channels, Sid is a seasoned expert at solving complex digital user interface challenges in multidisciplinary hyper teams. A fervent advocate for the power of user-centered design and usability testing, Sid’s skills help businesses make informed, data-based decisions on complex UX issues.

Presentation title:

Empowering Zambian farmers with technology

Description:

Praekelt Consulting partnered with Peace Parks to investigate how the introduction of technology could be used as a tool to empower and uplift the farming community in Zambia. 

Luci Badenhorst
Luci Badenhorst
UX/UI Designer
Praekelt Consulting

Bio:

Luci is currently a senior designer at Praekelt Consulting. She is responsible for design projects in the UX and UI space, participating in projects from conception to delivery. She lends her mind to clients, fellow designers and various industry challenges.

Presentation title:

Empowering Zambian farmers with technology

Description:

Praekelt Consulting partnered with Peace Parks to investigate how the introduction of technology could be used as a tool to empower and uplift the farming community in Zambia. 

Chan Mukahanana
Chan Mukahanana
UI Design lead managing the design system for Standard Bank
Freethinking

Bio:

I enjoy the process of turning a good idea into a living, breathing entity. I collaborate with talented designers and engineers on designing the interface and process around how we use, maintain, scale and evolve design. I am a Zim native, a big picture guy who really likes people and music. To me design is neither arbitrarily good or bad. Rather, I see it as “effective” or “ineffective” and I enjoy working in that rational framework.

Presentation title:

Pon Di Riddim: Dancehall and Design Systems

Description:

Through an exploration of Jamaican dancehall music, Chan finds unexpected lessons for teams and designers that are setting up and using design systems.

Local Sponsors & Partners

Local Team

tasmindonaldson
Tasmin Donaldson
Co-Organiser

I'm a User Experience Design consultant at Freethinking Business Consultants, currently consulting at Liberty Group Ltd where I'm part of the InTouch team. 

To give you a bit of background, I've engaged in many aspects of the design process, but my foundation lies in interaction design - where I first specialised. This led me to explore the “intertwingled-ness” of user experience design where I now spend my time co-creating human-centered solutions to complex problems, wireframing on whiteboards, and collecting sticky notes for the next design workshop.

I'm also doing an MA (Design) qualification with research interests in user experience design, blended spaces and co-design. My continued interest in academia has helped to appreciate the natural dynamic that exists between design theory and practice, which I find myself applying to each stage of the design process.

I've been involved in events and conferences associated with the knowledge sharing of design in Africa. These include World IA Day (Johannesburg), which I've been involved in since 2012, and the Design for Society and Development DESIS group since 2013. I've also co-authored a publication that deals with ethics in design. 

terencefenn
Terence Fenn
Co-organiser

I have worked in the Department of Multimedia since January 2003. My key teaching areas include interaction design, information architecture, experience design, design thinking and design research.

I have published and presented numerous academic paper of which the overarching theme relates to teaching design with a specific focus on resolving complex societal problems. My recently completed second master’s degree focused on the co-design of a mobile application that promotes access to information for small-scale urban farmers in Soweto, South Africa

I co-founded the Design Society Development (DSD) DESIS Lab hosted in the Faculty of Art, Design and Architecture and chaired the lab during the 2016-2017 terms.

I am currently enrolled for a PhD at the Department of Informatics, at the University of Pretoria. The title of the research is ‘An experience-led, speculative approach to co-designing blended spaces in urban South African contexts’ and the study’s focus is on understanding how space is conceptualised in African communities and how this conceptualization could impact and inform the design of future smart spaces.

Jason Hobbs
Jason Hobbs
Co-organiser

Jason runs the consultancy Human Experience Design. He lectures part-time at the University of Johannesburg and he conducts his academic research through the same institution. He is an active member of various communities of practice having founded the SAUX Forum and through his involvement with the Information Architecture Institute.